On joins Alinghi Red Bull Racing as a proud Partner in its voyage to victory at the 37th America’s Cup.
A legendary event. The spray of the sea. And the courage to Dream On. It's this spirit that spurred the Swiss-engineered sportswear brand, On, to take its love of competition to the next level – and a whole new arena. In partnership with Alinghi Red Bull Racing for the 37th America's Cup, On sets sail for the world's most important sailing event, as it pursues the oldest trophy of its kind.
Sailing under the flag of Société Nautique de Genève, On joins a legendary team in two-time America's Cup winner Alinghi, partnered with the driving force in global sport, Red Bull.
